A Warwickshire IT company has secured £176,000 worth of business following a successful UK Trade & Investment funded visit to a major Microsoft conference and exhibition in Canada.
Technology Associates Ltd of Shottery Brook Office Park, Stratford-upon-Avon, secured the new business with several international companies based in the US and Canada to provide innovative cloud-based software solutions and support at the Microsoft Worldwide Partner Conference in Toronto.
Technology Associates was established 22 years ago by Kelvin Kirby to provide traditional project management solutions.
It has since become a Microsoft Gold Partner focused on providing IT services, support and training as well as independent software solutions to a growing worldwide client base.
While the company has an impressive list of corporate clients including BP, Lloyds Banking Group and Vodafone, it has also built an enviable reputation amongst SMEs, for high-quality, affordable solutions.
In December last year, Kelvin was appointed as Worldwide President for the International Association of Microsoft Channel partners (IAMCP) – the official voice of Microsoft. He was selected by Microsoft from 640,000 partners worldwide.
Technology Associates has also entered into discussions with Microsoft about being an exclusive UK partner/reseller for the new Perceptive Pixel large format touch screen devices.
The announcement of Microsoft’s acquisition of Perceptive Pixel was made only during the Microsoft Partner Conference
Kelvin Kirby said: “This is the tenth time we have attended the Worldwide Microsoft Conference and each time I’ve secured new contract wins on the back of the contacts I’ve made with companies. But this is the third time we have done it with support from UKTI and the difference that makes is significant.
“The event itself offers individuals and companies the opportunity to network and communicate their service offer to over 16,000 partners, in order to sell products and services to a wider market.
“It was a real privilege to be part of the Conference and I’d like to thank the Coventry and Warwickshire Chamber and in particular Bineet for the support given to me to enable the trip to become a reality.”
Bineet Desai, International Trade Adviser for UK Trade & Investment based at Coventry and Warwickshire Chamber said: “It’s hugely important that businesses make the most of the opportunities available to them for trading overseas, particular in areas such as IT solutions and software where location is largely irrelevant.
“We were really pleased that Jon Roskill, the corporate vice president, Worldwide Partner Group for Microsoft Inc recognised our commitment. He thanked us personally for supporting West Midlands ICT and Digital Media SME companies in the Microsoft supply chain to become more export oriented.
“We’ll be looking to build on the success of the Toronto market visit organising further opportunities for companies to get involved in overseas trade in the near future.”