Commercial property agents KWB and Bromwich Hardy have sold three newly built Redditch industrial buildings to Primal Cure, the rapidly expanding lifestyle, vitamin and food supplement business founded by entrepreneur and fitness guru Steve Bennett.
Part of Mr Bennett’s holding company BHHG, which employs over one thousand people around the world and includes television company Gems TV, Primal Cure has acquired Units A, B and C, totalling 8,055 sq ft of new industrial space, at Crescent Trade Park in Moons Moat, Redditch, at a quoting price of £130psf.
Steve Bennett says: “With a very dynamic business and expansion into new product areas we needed some top quality new space and Crescent Trade Park is ideal. The buildings have great headroom so we can install mezzanine floors, effectively doubling up our storage capacity and Moons Moat is really accessible to main roads and all the Midlands motorways.”
The sale to Primal Cure means that more than 50% of the space at Crescent Trade has been disposed of since building work was completed this July (2018).
Brought forward by MacMullen Associates and completed by Halesowen-based A&H Construction & Developments, Crescent Trade Park is a £3.5 million development of 24,000 sq ft of commercial and industrial space across 12 units, available for sale or let. In addition to the deal with Primal Cure, Altus Group has acquired a unit, and two units have been let to Subway and Greggs for drive through facilities.
Kenny Allan, Director of Industrial Agency at KWB, says: “In less than five months since practical completion we have disposed of more than half the available space and got interest in nearly all the remaining units. There is a real shortage of smaller industrial and business units across Redditch and the rest of Worcestershire and this high quality scheme is helping to meet some of the demand.
“Crescent Trade Park is the first such development to be built in Redditch for some time. It offers occupiers brand new accommodation with excellent links to J3 of the M42 and the national motorway network, and access to the supply of flexible labour in the town. It’s no wonder that Primal Care has chosen Crescent Trade Park when looking for room to expand. We expect many more businesses to be joining them there in the next few months.”