Pure Gym has announced today that West Bromwich and Walsall are set to have two new 24-hour gyms opening this spring.
Pure Gym West Bromwich is set to open on 31st May with Walsall opening its doors on 19th June. The West Bromwich gym will be located in the Astle Outlet Park with Walsall’s gym being situated on Park Street.
Pure Gym offers an innovative approach towards membership, without the need to enter into a contract. They are currently promoting a special pre-opening membership offer of £10.99 per month for the first year with a discounted joining fee of £15.00.
Pure Gym’s philosophy is focussed on fitness, so whilst members won’t find expensive luxuries like swimming pools and towels they will find that both gyms will have 220 pieces of state of the art fitness equipment, including world renowned cyclist, Lance Armstrong’s LIVESTRONG spin bikes by Matrix, vibrating Bodycore functional training platforms and Power Plates. There will also be a full fitness class timetable offering 40 classes per week and each gym will be fully air conditioned and spacious with West Bromwich having 22,500sqft and 14,000sqft at Walsall.
Commenting on Pure Gym’s philosophy Peter Roberts said: “Our gyms have been designed around modern living with 24-hour access 7 days a week. We are revolutionising the fitness industry and in doing so we are removing the main barriers to membership, which include a lack of time, high membership fees and fixed term contracts.
“The round-the-clock opening will attract shift workers and others for whom normal gym opening hours do not suit.
“Membership is processed online and by setting up a monthly direct debit. There isn’t a lengthy contract to agree to and with a money back guarantee people really have nothing to risk by joining.”
PureGym’s No frills, Low Cost, 24-hour, No Contract concept is proving to be vey popular with there now being 22 gyms open across the country. And with plans to open a further 23 gyms by the end of 2012 the company is firmly committed to the concept.
To join Pure Gym West Bromwich or Walsall simply log on to www.puregym.co.uk/join. Those who pre-join will save £94.00 as the monthly subscription will only be £10.99 by direct debit, for a year’s subscription (usual price £17.99) and there is a reduced joining fee of £15.00 (usually £25.00). Pre-joining secures the discounted rate with the first payment being taken 10 days after joining. The monthly subscription payments then commence one month after the gym is officially opened.