Luton has attracted more investment and new jobs with the arrival of ambitious promotions and marketing specialists Lesmar, leading commercial property consultancy Kirkby Diamond has announced.
Lesmar, which has been creating innovative branded merchandise since 1947, has agreed a five-year lease on 5,440 sq ft offices at The Atrium in Luton town centre.
The deal, with an agreed rent of £12.50 per sq ft, was negotiated by Kirkby Diamond partner and head of agency Eamon Kennedy on behalf of landlord Chamberlain Holdings.
Mike Oxley, managing director and owner of Lesmar, said: “We are a successful and fast growing company and The Atrium in Luton provides us with a fantastic base from which to continue our expansion, with a focus on first class customer service.”
The deal demonstrates Luton’s growing ability to attract investment and businesses that want to relocate to an area that offers excellent transport links and greater value for money than other locations in London and the south east, according to Eamon.
“There is a real shortage of good quality offices in Luton and demand is increasing which is leading to higher rent levels. This lack of stock, due in part to the Permitted Development Rights (PDR), which has encouraged the conversion of offices into homes, has led to rents rising by up to 25%.
“PDR has had a positive effect on Luton because it has kick-started development activity in the office market and taken obsolete stock out of the system. There are a lot of positive signs in the Luton office market at the moment and we’re seeing companies move up the M1 because they are attracted by the major investment and regeneration activity in the region,” he added.
Kirkby Diamond is a full service firm of chartered surveyors and property consultants. The company, with offices in Milton Keynes, Luton and Bedford, works with local and national clients to offer a total solution to their surveying and commercial agency needs.
Lesmar offers innovative and creative solutions including completely bespoke custom designed promotional products with a full service from initial creative concepts and designs from our in-house creative designers, right through proofing to manufacture, quality control and delivery, as well as a wide range of off-the-shelf printed promotional products both direct from the factory and from stock.
The Atrium has undergone substantial refurbishment. Situated in Park Street West, it is just a short drive from the M1 motorway and Luton Airport.
