Shopping centre owner intu has agreed terms to launch a flagship New Look womenswear store at intu Trafford Centre and expand the centre’s New Look Men.
The high street fashion chain has taken an extra 19,000 sq ft at intu Trafford Centre in total to upsize two of its most successful stores.
Three units across two levels are being combined to create a 20,900 sq ft flagship New Look store due to open this winter while New Look Men will move into a new 6,000 sq ft unit, two thirds larger than its current store which opened last year.
intu has worked with New Look to roll out its standalone menswear concept nationally, with other New Look Men stores at intu Merry Hill, intu Potteries and intu Metrocentre.
Danny Barrasso, Managing Director, UK & ROI at New Look said: “Due to the huge success of our menswear standalone store which opened last year, New Look Men are very excited to be relocating to a larger space within intu Trafford Centre.
“We are also thrilled to be opening a flagship womenswear store where we are able to offer our New Look customers an even better shopping experience.”
Attracting an annual footfall of over 31 million, intu Trafford Centre is one of the UK’s biggest shopping and leisure destinations with a high proportion of affluent customers.
Colin Flinn, regional director at intu, said: “The combination of intu Trafford Centre’s vibrant fashion-led offer and high number of affluent and female customers make it the perfect location for fashion retailers like New Look. Our national presence and distinctive approach to asset management means we’ve also been well placed to help launch New Look’s standalone menswear concept across the country with half of New Look Men stores at intu centres.
“These two fantastic units will really build on the success New Look has experienced with us at intu Trafford Centre.”
