What’s Next?, Wales’ largest social media conference has announced Hootsuite, creator of social media aggregation tools, as one of the event’s official sponsors.
The well know Vancouver Based brand will be sponsoring the event’s Twitter for Growth seminar which will be looking at the reasons for Twitter’s extended popularity, and the real-time impact it can have on business, at a local or national level.
Ian Walker, Event Coordinator, at Hootsuite commented on why the company chose to sponsor the event; “Digital media is an ever changing landscape that can help drive businesses to success or drown them in a sea of confusion. What’s Next? has realised this and promises to answer the very question it poses. This social media event will give the audience an insight into the fastest growing communication medium the world has ever seen and the tools SME’s are using to get to the top of their game.”
During the event attendees from across the global will now be able to embrace the live interactive question and answer functionality during seminars, which is supported through Hootsuite’s technology, enabling individuals to get real-time responses to their queries.
Allan Blair Beaton, Founder of What’s Next? commented; “We’re thrilled to have leading and recognised brand names such as Hootsuite sponsoring the event. Furthermore, their credibility and brand recognition, aids our vision of helping SME’s in Wales to utilise social media platforms to support their business objectives for 2012.”
Additional organisations sponsoring the event include; South Wales Chamber of Commerce, We Are Digital Vision, ecademy, RantMedia and online marketing agency, Liberty.
“For a long time social media has been another channel that businesses have been afraid to use. They’re unsure of how to get the most of out of it, how to incorporate it into their overall business strategy as well as trying to understand how to demonstrate valuable results”, adds Beaton. “Tools such as Hootsuite enable businesses to overcome these challenges – allowing users to engage with their targets much more easily, monitor conversations on social media channels and schedule content to be distributed. Above all it can demonstrate a return on investment.”
Alun Cairns, MP and supporter of the event concluded; “Social media is a must for new businesses, and I’m certain that the seminars and sessions on offer at What’s Next will be brimming with bright and innovative information and challenges for business owners in Wales, helping them develop their business through online communication and marketing.”
The What’s Next Event will be held on 6th February 2012, at the ATRIUM, University of Glamorgan, Cardiff. For more information on the seminars or to register for the event please visit www.whatsnextevent.co.uk or follow the conversation on twitter at @whatsnextevent #whatsnextevent.