Nottingham-based Ramtech Electronics has launched a brand new website to target key industry sectors with its growing range of wireless products.
The new site is part of the wireless specialist’s digital marketing strategy to increase product sales in the leisure and construction industry.
The website has been redesigned to align with Ramtech’s refreshed branding and features bright, eye-catching graphics and clear text giving an overview of the products, outlining the uses and benefits.
The construction focussed section of the site provides information on Ramtech’s Wireless Emergency System (WES) with details on how WES can help companies comply with the legislative requirements for fire safety on construction sites. There are also a number of case studies featured of large construction companies, including Kier and Morgan Sindall, who have installed WES, giving details of their experience and outcomes.
Cat Widdowson recently joined Ramtech as Marketing Manager and has overseen the website project: “The internet is most people’s first port of call for information and services so it’s vital that our website provides a positive and informative experience for the end user. Customers are now much savvier about using the internet and expect websites to provide easy to find, succinct information presented attractively. The new site does this and we expect to see uplift in traffic and enquiries as a result, we are also planning to continue adding to the website with more resources and functionality to provide a comprehensive tool for our current and potential customers.”
