The RO Group has announced that it has completed the acquisition of Home Farm in Swindon. Home Farm, which is located on a busy road junction on the A420 Swindon to Oxford road with c22,500 cars passing every day, is the ideal location for the Group to develop a strategic mixed use scheme that will generate job opportunities for Swindon and cement its status as an important regional centre for commerce.
The excellent prominence and location of the 9.7 acre site offers potential for a number of different uses including roadside retail, industrial, logistics and storage. The Group will develop a new scheme that will be an attractive location for companies looking to establish or expand their operations in the region.
The blueprint for the Group’s new development in Swindon is its hugely successful Solstice Park development in Amesbury, a well-established node for the country which was carefully designed to accommodate a diverse range of businesses.
The Group has a successful history of development in Swindon having previously developed the RO24 industrial scheme at South Marston Park.
Nick Cashmore, Investment Director, the RO commented:
“We are delighted to have invested in Swindon, and we look forward to developing this site into a thriving mixed use scheme. We have diligently searched for sites in the South of England and are pleased to have now identified the perfect location for our next major development.
“The site is excellently placed on the A420 Swindon to Oxford road making it an ideal location for a variety of potential uses. The area is already a hive of activity. Neighbouring occupiers include major retailers such as Sainsbury’s and Dunelm as well the regional distribution hubs for Amazon and Iceland.
“We continue to seek new land opportunities similar to Home Farm with a focus on development sites with prominence and roadside visibility throughout the Midlands and South of England.”
Home Farm extends to approximately 9.7 acres (3.7 hectares) and forms part of the greater New Eastern Villages development plan consisting of around 8,000 new homes, new schools and community facilities. The New Eastern Villages is set to be one of the largest greenfield developments in the UK.
Its strategic location and excellent transport links make it an attractive choice for businesses looking to establish themselves in the region. Swindon also benefits from the Great Western Railway line running between London and the South West and Wales. This has created demand for housing in the region as it becomes a more accessible location, commutable to both London and Bristol.
RO Group was expertly advised by Loveday, Savills and Osborne Clarke on this transaction.
