St James Quarter, the 1.7 million sq ft city centre development in Edinburgh, has announced that Bross Bagels and Salerno Pizza will be joining the unrivalled offer at the retail, leisure and dining destination. Edinburgh institution Bross Bagels will bring traditional Montreal inspired bagels with NYC deli inspired fillings, while Salerno Pizza will bring authentic Napolitana pizza to St James Quarter.
Bross Bagels has signed for 1,200 sq ft on level 1 of the development, facing out to Picardy place, while Salerno Pizza has taken 3,500 sq ft on level 4 as part of St James Quarter’s premium dining terrace. Both will launch in spring 2021 with the opening of the first retail phase of the development. The addition of these two new local brands will further reinforce the quarter’s diverse food offering that already includes the likes of Internationally acclaimed SushiSamba restaurant group and Bonnie & Wild.
Bross Bagels founder Larah Bross launched the restaurant in Edinburgh in 2017 after moving from Montreal to Scotland in 2006 after also living in New York City for four years. Larah has since introduced Montreal style bagels with NYC deli inspired fillings to the good people of Edinburgh and beyond.
Salerno Pizza is the brainchild of siblings Ryan and Danielle Dexter, who on the back of their extensive work in their family restaurant in Princes Square in Glasgow are now setting up on their own, with their very own venture to bring Napolitana pizzas to Edinburgh at affordable prices.
Ed Corrigan at St James Quarter, commented: “We are curating a truly complementary mix of international eateries, while preserving the development’s Scottish roots and links with the local community. That’s why we’re really proud to be able to collaborate with local entrepreneurs such as Bross Bagels who have absolutely taken the Edinburgh scene by storm, and Salerno Pizza who will be launching an exciting, never before seen concept at St James Quarter.”
Larah Bross, founder of Bross Bagels, said: “Our aim is to make the new Bross an essential and exhilarating foodie experience that no trip to Edinburgh would be complete without. Like Swartz is to Montreal and Katz to NYC; we want to deliver something above and beyond expectation with our house cured salt beef and pastrami, a range of vegan meats that even people who are annoyed by vegans will get excited about, and of course our infamous bagels from our own bagel bakery 20 mins down the road in Portobello.
If you’re already a fan of our bagels then you will adore this upgrading to full on foodie theatre as we deliver authentic Jewish Deli delights from our open kitchen. If you’ve yet to have your hole with us (or – if you’re new to the BROSS experience), prepare to be blown away – this is more than just a bagel shop! We will cater from breakfast to brunch to business lunch right through to late night meals, including beers, wine and our new house speciality the Bloody Bross.”
Danielle and Ryan Dexter for Salerno Pizza, added: “We are thrilled to be joining such an electric mix of esteemed brands and independent businesses like ourselves and we can’t wait to introduce Edinburgh to our Neapolitan pizzas!”
This latest signing at St James Quarter, set to open the first phase of its retail, dining and leisure elements in Spring of 2021, underscores the Scottish capital’s global appeal and further bolsters the St James Quarter leisure offer. Following hot on the heels of Kurt Geiger, Peloton, Bonnie & Wild and SUSHISAMBA, Bross Bagels and Salerno Pizza join the integrated line-up that most recently signed further fashion brands including Tommy Hilfiger, Calvin Klein, and Dune.
A game-changing mixed-use development being delivered by Nuveen Real Estate, St James Quarter completes the distinctive offer of Edinburgh with over 80 new brands, an enticing mix of restaurants and bars, a W Edinburgh hotel, a boutique Everyman Cinema, a Roomzzz Aparthotel, 152 New Eidyn residential apartments, and an unrivalled guest experience providing customers with an enviable events programme in a range of new and attractive public spaces.
Complementing an unrivalled shopping offer, which includes a host of brands including & Other Stories, Mango, Zara, Bershka, Pull & Bear, Stradivarius, Russell & Bromley, Miele, Next, H&M, JD Sports, John Lewis, and many more, St James Quarter will be a premier food and drink destination. Providing a truly diverse offer – from fast food, fresh food, to family and restaurant dining including newly signed Bonnie & Wild who will bring a new concept food hall to the development. The offer will be available over a number of locations throughout St James Quarter, each with its own unique look and feel.