A Coventry events company’s dedication to getting the ‘Little Things’ right saw almost 100 members of staff assigned to one of the biggest concerts of the year.
Electric Wharf-based Aesthetics Events Staff Ltd has a contract with Club Wembley to provide staff for a range of roles at everything from England football internationals to music gigs.
And due to the popularity of One Direction, the company had 97 staff working across three sell-out nights at Wembley including everything from restaurant managers to cloakroom assistants.
Managing director and female entrepreneur Lee Thomas said: “It’s been a very busy first half of 2014 and this was yet another high-profile event that we were delighted to be part of.
“Our staff are trained to extremely high standards and go the extra mile to ensure that, one way or another, clients have a fantastic experience, whatever the event.
“On a personal note, I would have loved to have gone along to one of the One Direction nights but was unable to make it due to other commitments. You could say, that’s the story of my life!”
Aesthetics was founded in 1996 and now supplies staff to a range of venues, events and businesses including Wembley Stadium, the All England Tennis Club at Wimbledon, Arsenal, Twickenham, Tottenham, Silverstone, Fiat, Ferrari and Samsung.
The company employs ten permanent staff at its base in Coventry and has over 12,000 staff on its roster from across the globe.